About 29design

At 29design, we blend creativity and smart technology to produce strong ideas, thoughtful design, and meaningful results.
At the heart of it all, we deeply care about our work, and the positive outcome that you achieve from it.
These foundations define how we think, create, and partner with every client.

Our Mission.

Whether creating websites and logos or building an adoption profile book for hopeful prospective parents, our mission is to design experiences that connect. We are passionate about making sure that you are seen by those whose eye you want to catch, and that your vision and values are communicated. We want you to get noticed and we want you to get results.

What We Do.

We consider each project to be a collaborative process with our clients. Strategy sets the foundation, followed by thoughtful design and development. Clear milestones and collaborative check-ins at every stage ensure that projects are kept on schedule, within budget, and aligned to deliver results that surpass expectations.

Small Company, Big Results

Small by design, big by performance. Every project gets senior-level strategy, thoughtful execution, and hands-on collaboration. You’re not just a passenger—you’re in mission control with us. Together, we map the trajectory, adjust in real time, and accelerate toward your goals with clarity and confidence.

We Make You Shine

We don’t just build sites and books – we position you to stand out, and be remembered. Every design choice – from layout and imagery to messaging and user experience – is intentional, designed to showcase credibility and build trust. Ultimately, your success is measured by how confidently you can say, “This represents us perfectly.”

We Get It

We understand that this isn’t just a design project. Because the outcome matters so much, we obsess over the details – knowing that each element contributes to how you are perceived. We celebrate alongside you when our work resonates and plays a role in your success.

Our Story.

Founded in Toronto in 2005, we bring to the table professional experience in commercial photography, graphic design, web design and development, copy editing, illustration, and some solid creative writing skills. We work mostly in-house now in Guelph Ontario, but occasionally outsource as needed for back-end development in the G.T.A.

Jenn has a great deal of personal experience with adoption. Using her technical skills, understanding of requirements, and personal experience with the adoption process, she creates custom and personalized adoption profile books that help hopeful parents stand out from the crowd and get noticed by birth parents.

Outside of work Jenn tries to spend as much time as possible equestrian riding, skiing, playing tennis, and traveling with her husband and daughter. Calvin, the Golden Retriever, spends his days sleeping at her feet beneath her desk.

Get Started.

Tell us about your project – we’re ready to help.

Get Started.

Tell us about your project – we’re ready to help.